Cartoon character with a box head, dressed in a tuxedo with a bow tie, walking in space with stars around, next to a rainbow-colored trail and the words "Secret Chase" in colorful block letters.

About Secret Chase

Secret Chase is a Seattle-run creative studio that does two things under one roof:

  1. Blind Box Daily – What began as a Pop Mart enthusiast blog is now a full‑scale, multilingual news hub covering the wider art‑toy universe. We chase scoops on new drops, dissect market trends, and break stories on everything from NFT crossovers to factory news.

  2. Seattle Toy Store – Our resale arm has evolved into a data‑driven marketplace that tracks after‑market prices in real time and matches collectors with hard‑to‑find pieces, all with transparent pricing guidance.

    Think of Secret Chase as the bridge between journalism, commerce, and the next wave of indie art toys.

About REAL Chase

Blind Box Daily is steered by Seattle journalist—and blind-box aficionado— Chase Burns, a culture writer and editor whose bylines span the city’s major media outlets. Burns served as editor-in-chief of the award-winning alt-weekly The Stranger, where he covered everything from underground art scenes to city-hall politics. He later joined The Seattle Times to launch and helm The Ticket, the paper’s entertainment and events platform, bringing his sharp eye for pop culture and audience engagement to a wider regional readership. Beyond print, Burns is a regular voice on KUOW’s “Seattle Now” and other NPR-network programs, unpacking the week’s cultural headlines for radio and podcast audiences. This blend of alt-weekly grit, daily-news rigor, and broadcast commentary powers Blind Box Daily’s smart, collector-centric coverage of blind boxes, designer vinyl figures, and global fandom trends.

Media & Commentary

Burns’ Pop-Mart beat and broader culture reporting have become a go-to source for editors, producers, and readers from Singapore to London. He’s a recurring panelist on KUOW’s flagship Year in Review special and Seattle Now round-tables, offering sharp takes on everything from Seattle news to Barbie-mania. Crosscut has profiled his willingness to challenge newsroom power structures. Internationally, BBC News cited his Stranger dispatches while hosting him live on-air to explain Seattle’s CHAZ/CHOP protests to a global audience. Whether it’s live radio, TV hits, or podcasts, Burns delivers clear, fast-turnaround insight. Interested in having him on as a guest? Please contact via here.