Junji Ito × Sanrio: The Horror Manga Legend’s Most Unexpected Collaboration Returns

Inside the Japan-only merchandise tour happening until February 2026.

Ito’s signature eerie figure with floating balloon versions of Hello Kitty, Kuromi, and other Sanrio characters. This product was released during the original 2024 Sanrio x Ito drop at PARCO stores across Japan. | Image via Xiaohongshu user 382715543

⏰ Wed, Jan 7, 2026 @ 3:30 PM PST
🐟 Published from Seattle, USA
🔨 Built by Chase Burns Broderick

Horror-manga legend Junji Ito is popping up at PARCO—next to a very cute kitty (and friends).

The collab is official (not fan art): it’s Junji Ito × Sanrio Characters, a licensed crossover that turns Ito’s icons into limited-edition merch, including a few oddball Sanrio character mashups.

Ito says the pitch initially made him blink. In the original announcement for Junji Ito × Sanrio Characters, he said his first thought was basically, why ask me—the horror guy? Then he admitted what changed his mind: Sanrio merch is a favorite at home, and he jumped in to “raise [his] stock” as a father.

That first run landed at Shibuya and Shinsaibashi PARCO in 2024. Now it’s back for a second, bigger lap, and touring into early 2026 in Japan.

Promotional graphic showing a grid of 12 colorful Junji Ito × Sanrio crossover illustrations, with Japanese text listing the “trading card” hologram sticker set, price ¥550 each, and 1-box price ¥6,600.

A peek at the “Trading Card” hologram sticker set for Junji Ito × Sanrio Characters—12 parody-style designs that mash Ito’s eeriest faces with Sanrio icons, sold individually or as a full-box purchase. (¥550 each / 1 box ¥6,600)

Ito is, of course, in the process of being canonized. Over the last few years, he’s been the subject of large-scale retrospectives in Japan, the buzziest being the touring Junji Ito Exhibition: Enchantment, which framed his drawings as fine art rather than horror manga illustrations. In the West, his visibility has surged through Netflix adaptations (Junji Ito: Maniac, Uzumaki) that introduced him to audiences who may never have read a horror manga.

What’s Inside the Ito x Sanrio Drop (2025-2026)

1) Kimono Tomie (着物富江)

Section divider: black title card reading ‘Hello Kitty TOMIE’ with small Japanese text ‘着物富江’ (Kimono Tomie).

Japanese text “着物富江” = “Kimono Tomie”

Tomie is a recurring character from Junji Ito’s horror manga. This drop marks designs where Tomie is depicted in a kimono-themed treatment, and (in this collab) paired with Hello Kitty branding/motifs.

Acrylic stand depicting Tomie in a patterned kimono holding a traditional Japanese umbrella, surrounded by red floral motifs on a black base.

Tomie Kimono Acrylic Stand: a freestanding acrylic figure featuring Tomie in a traditional kimono with a wagasa umbrella, released as part of the Junji Ito × Sanrio collaboration. (¥2,200)

Clear plastic file folder showing Tomie in kimono artwork on a dark background, with red floral accents and stylized lettering.

Tomie Kimono Clear File (A4 size): a plastic document folder featuring Tomie artwork on a black-and-red background, produced for the Ito × Sanrio pop-up series. (¥440)

Large round pin-back button with Kimono Tomie’s illustrated face and profile over a red-and-black floral background.

Tomie Kimono BIG Can Badge (Oversized Pin Button): an oversized “can badge” (pin-back button) featuring Tomie’s dual-portrait artwork framed by florals and gold detailing. (¥1,100)

Square sticker with Kimono Tomie’s illustrated portrait and profile on a bright red background with stylized Japanese lettering.

Tomie Kimono Aurora Sticker: a holographic-style (“aurora”) sticker with Kimono Tomie artwork on a bold red background, designed for laptop/phone/case decoration. (¥550)

Rectangular bookmark with Kimono Tomie illustration and gold ribbon at the top, set on a black background with ornate accents.

Tomie Kimono “Kindai Maki-e” Bookmark: a ribbon-topped decorative bookmark printed with Kimono Tomie artwork in a glossy, lacquer-inspired style. (¥1,650)

Hand mirror with a black handle and round mirror back printed with Kimono Tomie’s illustrated face and profile surrounded by flowers.

Tomie Kimono “Kindai Maki-e” Hand Mirror: a handheld mirror with a black handle and Kimono Tomie portrait artwork framed by floral motifs. (¥2,200)

Tomie Kimono Tenugui Cloth: a traditional Japanese tenugui cloth (hand towel) printed with Kimono Tomie artwork in a tall, poster-like layout. (¥1,760)

Tomie Kimono Tenugui Cloth: a traditional Japanese tenugui cloth (hand towel) printed with Kimono Tomie artwork in a tall, poster-like layout. (¥1,760)

Model wearing an oversized black T-shirt printed with Kimono Tomie artwork in red and gray tones.

Tomie Kimono T-Shirt (M/L/XL): a black graphic tee featuring Kimono Tomie artwork in a red-and-black palette, available in sizes M, L, and XL. (¥4,950)

Small hanging scroll showing Kimono Tomie in a patterned kimono holding a parasol, with dark brown background tones and black dowel rods.

Tomie Kimono Mini Hanging Scroll: a mini wall scroll (hanging art) featuring full-length Kimono Tomie artwork with a parasol, mounted on top and bottom dowels. (¥3,300)

Vertical poster print with Kimono Tomie in a kimono holding a parasol, set against a dark decorative background with framing motifs.

Tomie Kimono Art Poster: a vertical art poster print featuring Kimono Tomie artwork with an ornate border and dark, gallery-style background elements. (¥5,500)

Acrylic display board on clear stands with Kimono Tomie artwork on a gold-toned background, featuring a red parasol and floral accents.

Tomie Kimono Mirror Acrylic Board: a premium mirrored acrylic display board featuring Kimono Tomie artwork on a reflective, gold-toned panel designed for desk or shelf display. (¥49,500)

Framed artwork with Kimono Tomie in a kimono holding a parasol, presented as a premium display piece with a nameplate on the mat.

Tomie Kimono Embroidered Art (Framed): a high-end framed embroidery art piece recreating Kimono Tomie artwork as textile-style wall art. (¥60,500)


2) Gyaru Tomie (ギャル富江)

Section divider: black title card reading ‘TOMIE’ with ‘My Melody + Kuromi’ beneath, plus Japanese text ‘ギャル富江’ (Gyaru Tomie).

Japanese text “ギャル富江” = “Gyaru Tomie”

This category also centers Tomie, but in a gyaru (gal-fashion) styling. She’s paired with My Melody and Kuromi (both Sanrio characters).

Two acrylic standees of Tomie sitting in front of heart-shaped backgrounds—one filled with pink My Melody icons and one filled with purple Kuromi icons.

Gyaru Tomie Acrylic Stand with Background (2 designs: My Melody / Kuromi): a freestanding acrylic standee of Tomie seated in a school-uniform pose, backed by a heart-shaped Sanrio pattern—pink for My Melody, purple for Kuromi. (¥2,200 each)

Two A4 clear file folders featuring Tomie artwork—one with a pink My Melody-themed background and one with a purple Kuromi-themed background.

Gyaru Tomie Clear File (A4 size, 2 designs): a plastic document folder featuring Tomie artwork over all-over My Melody (pink) or Kuromi (purple) pattern backgrounds. (¥440 each)

Two heart-shaped holographic pin buttons—one pink (My Melody theme) and one purple (Kuromi theme)—each featuring Tomie artwork.

Gyaru Tomie Hologram Heart Can Badge Set (My Melody & Kuromi): a set of heart-shaped holographic pin-back buttons featuring Tomie artwork in two colorways—pink My Melody and purple Kuromi. (¥1,320)

Two die-cut stickers with Tomie artwork—one in pink tones and one in purple tones—styled to match My Melody and Kuromi themes.

Gyaru Tomie Aurora Sticker (2 designs): a shimmering “aurora” sticker featuring Tomie art in My Melody (pink) and Kuromi (purple) versions. (¥605 each)

Two heart-shaped acrylic hair clips worn near an ear—one pink and one purple—each printed with Tomie artwork and Sanrio motifs.

Gyaru Tomie Acrylic Hair Clip Set (Tomie + My Melody & Kuromi): a two-piece acrylic hair-clip set with heart-shaped clips—one pink and one purple—featuring Tomie artwork and Sanrio pattern fills. (¥990)

Three collectible print cards showing Tomie artwork in pink My Melody style, purple Kuromi style, and a combined My Melody & Kuromi design.

Gyaru Tomie Bromide-Style Card Set (Tomie + My Melody & Kuromi): a set of three “bromide” photo-print style cards featuring Tomie with My Melody/Kuromi motif borders and a duo card combining both themes. (¥770)

Two views of a translucent square pouch with bright pink trim—one side with “Junji Ito Sanrio characters” text and the other with Tomie artwork.

Gyaru Tomie Square Clear Pouch (Tomie + My Melody & Kuromi): a translucent zip pouch with neon-pink trim, printed with Gyaru Tomie artwork and collaboration text—shown front and back. (¥2,200)

Person holding a translucent pink-purple tote bag printed with Tomie line art and My Melody-themed design elements.

Gyaru Tomie Clear Tote Bag (Tomie + My Melody): a translucent clear tote in a pink/purple tint featuring Tomie line art and My Melody-themed styling. (¥3,850)

Person holding a translucent black tote bag printed with Tomie line art and Kuromi-themed design elements.

Gyaru Tomie Clear Tote Bag (Tomie + Kuromi): a translucent clear tote in a smoky black tint featuring Tomie line art and Kuromi-themed styling. (¥3,850)

Model wearing a black T-shirt with Tomie artwork over a pink/red My Melody-pattern background.

Gyaru Tomie “Ragitt” T-Shirt (Tomie + My Melody, M/L/XL): a black graphic tee featuring Tomie framed by a dense My Melody pattern in pink/red tones. (¥4,950)

Model wearing a black T-shirt with Tomie artwork over a purple Kuromi-pattern background.

Gyaru Tomie “Ragitt” T-Shirt (Tomie + Kuromi, M/L/XL): a black graphic tee featuring Tomie framed by a Kuromi pattern in purple tones. (¥4,950)

Model wearing a light-colored T-shirt with Tomie artwork and pink text accents referencing My Melody.

Gyaru Tomie Stone T-Shirt (Tomie + My Melody, M/L/XL): a light-colored “stone” tee featuring Tomie with My Melody-styled typography and pink accents. (¥5,500)

Model wearing a dark T-shirt with Tomie artwork and purple text accents referencing Kuromi.

Gyaru Tomie Stone T-Shirt (Tomie + Kuromi, M/L/XL): a dark “stone” tee featuring Tomie with Kuromi-styled typography and purple accents. (¥5,500)

Back view of a black zip hoodie with large “TOMIE” text and a collage-style print combining pink My Melody and purple Kuromi motifs.

Gyaru Tomie Zip Hoodie (Tomie + My Melody & Kuromi, M/L/XL): a black zip hoodie featuring a large back print combining Tomie with split My Melody (pink) and Kuromi (purple) pattern fields. (¥8,800)

Framed art print showing two seated Tomie figures with a split background—pink My Melody motifs on one side and purple Kuromi motifs on the other.

Gyaru Tomie Framed Reproduction Art (Tomie + My Melody & Kuromi): a framed reproduction art print featuring two seated Tomie figures against a split My Melody (pink) and Kuromi (purple) pattern background. (¥22,000)



3) Parody (パロディ)

Section divider: black title card reading ‘TOMIE SOICHI × SANRIO CHARACTERS’ with Japanese text ‘パロディ’ (Parody).

Japanese text “パロディ” = “Parody”

This drop presents Junji Ito characters (Tomie and Soichi) alongside Sanrio characters in a “parody” framework. Soichi is another recurring Ito character, a boy known for his strange rituals and pranks in the Ito universe.

Six square pin-back badges in bright color frames, each showing a Tomie × Sanrio parody illustration in a pop-art style.

Trading Square Can Badge (Parody, Tomie × Sanrio Characters, 6 designs): a blind “trading” set of square pin-back badges featuring pop-art parody panels mixing Tomie with Sanrio characters. (¥550 each / 1 box ¥3,300)

Six square pin-back badges in bright color frames, each showing a Soichi × Sanrio parody illustration in a pop-art style.

Trading Square Can Badge (Parody, Soichi × Sanrio Characters, 6 designs): a blind “trading” set of square pin-back badges featuring pop-art parody panels mixing Soichi with Sanrio characters. (¥550 each / 1 box ¥3,300)

Six square acrylic magnets with Tomie × Sanrio parody illustrations, shown as colorful comic-panel style designs.

Trading Acrylic Magnet (Parody, Tomie × Sanrio Characters, 6 designs): a blind “trading” set of square acrylic magnets featuring Tomie × Sanrio parody panel artwork. (¥660 each / 1 box ¥3,960)

Six square acrylic magnets with Soichi × Sanrio parody illustrations, shown as colorful comic-panel style designs.

Trading Acrylic Magnet (Parody, Soichi × Sanrio Characters, 6 designs): a blind “trading” set of square acrylic magnets featuring Soichi × Sanrio parody panel artwork. (¥660 each / 1 box ¥3,960)

Grid of 12 colorful parody illustrations featuring Junji Ito characters with Sanrio characters, presented as a hologram sticker series.

Trading Hologram Sticker (Parody, 12 designs): a blind “trading” set of shimmering hologram stickers featuring 12 parody-style panels across Tomie/Soichi × Sanrio mashups. (¥550 each / 1 box ¥6,600)

Two clear file folders shown front-on: a red “Tomie” version and a teal “Soichi” version, each featuring a grid of parody illustrations.

Clear File 2-piece Set (Parody): a two-folder clear file set—one Tomie-themed and one Soichi-themed—using the collaboration’s parody-panel grid artwork. (¥880)

Red “Tomie Sanrio Characters” memo pad cover alongside multiple pastel memo sheets printed with parody illustrations.

Memo Pad (Parody, Tomie × Sanrio Characters): a memo pad set with a Tomie cover and coordinating pastel memo sheets featuring parody-panel art. (¥880)

Teal “Soichi Sanrio Characters” memo pad cover alongside multiple pastel memo sheets printed with parody illustrations.

Memo Pad (Parody, Soichi × Sanrio Characters): a memo pad set with a Soichi cover and coordinating pastel memo sheets featuring parody-panel art. (¥880)

Red booklet-style sticky note set shown open, revealing multiple sticky note pads with Tomie parody illustrations.

Book-style Sticky Note Set (Parody, Tomie × Sanrio Characters): a fold-out book-format sticky note set with multiple note sizes, all themed to Tomie × Sanrio parody panels. (¥1,100)

Teal booklet-style sticky note set shown open, revealing multiple sticky note pads with Soichi parody illustrations.

Book-style Sticky Note Set (Parody, Soichi × Sanrio Characters): a fold-out book-format sticky note set with multiple note sizes, themed to Soichi × Sanrio parody panels. (¥1,100)

Grid of 12 mini towel designs, each showing a different colorful parody illustration from the Junji Ito × Sanrio collaboration.

Mini Towel (Parody, 12 designs): a series of small mini towels featuring the collaboration’s parody-panel illustrations in 12 variations. (¥990 each)

Model wearing a white T-shirt printed with a collage of pastel parody panels featuring Tomie and Sanrio characters.

T-Shirt (Parody, Tomie × Sanrio Characters, M/L/XL): a white graphic tee printed with a collage of parody manga-style panels mixing Tomie with Sanrio characters. (¥4,950)

Model wearing a beige/stone T-shirt printed with a collage of parody panels featuring Soichi and Sanrio characters.

T-Shirt (Parody, Soichi × Sanrio Characters, M/L/XL): a beige/stone graphic tee printed with a collage of parody manga-style panels mixing Soichi with Sanrio characters. (¥4,950)

Two framed black-and-white prints side by side, each laid out like a manga page with multiple parody panels.

Framed Reproduction Original Art (Parody, 2 designs): a premium framed reproduction set featuring black-and-white manga-panel layouts from the parody series, offered in two variants. (¥22,000 each)


4) Nakayoshi Deforme (なかよしデフォルメ)

Section divider: black title card reading ‘JUNJI ITO × SANRIO CHARACTERS’ in orange, with Japanese text ‘なかよしデフォルメ’ (Friendly deformed/chibi style).

Japanese text “なかよしデフォルメ” = “Friendly chibi-style deformation”

Literally a “friendly deformed” / “super-deformed” style label: designs are rendered in a simplified, small-bodied proportion style. Think chibi-like character treatment applied to Ito/Sanrio crossover art.

Six round pin-back badges showing chibi Junji Ito characters with Sanrio characters, each on a different colored “drip” background.

Trading Can Badge (Nakayoshi Deforme, 6 designs): a blind “trading” set of round pin-back badges featuring chibi Junji Ito characters paired with Sanrio characters in dripping, candy-color frames. (¥440 each / 1 box ¥2,640)

Six small acrylic standees of chibi characters, each on a colored drip-shaped base with a matching background motif.

Trading Mini Acrylic Stand (Nakayoshi Deforme, 6 designs): a blind “trading” set of mini acrylic standees featuring chibi Junji Ito × Sanrio pairings on small drip-shaped bases. (¥770 each / 1 box ¥4,620)

Clear file folder design showing multiple chibi character pairings on a beige-orange patterned background with “Junji Ito × Sanrio Characters” text.

Nakayoshi Deforme Clear File: a clear file folder featuring the full lineup of chibi Junji Ito × Sanrio character pairings arranged on a warm, gingham-style background. (¥440)

Six die-cut acrylic stickers of chibi characters with drip-shaped outlines, shown in assorted colors and character pairings.

Nakayoshi Deforme Acrylic Sticker (6 designs): a set of thick acrylic stickers (each sold separately) featuring chibi character pairings with glossy, drip-shaped silhouettes. (¥550 each)

Product photo showing a sticker-roll box and several sample roll-sticker designs featuring chibi character pairings.

Nakayoshi Deforme Roll Sticker: a roll-format sticker set featuring multiple chibi Junji Ito × Sanrio designs, shown with the branded roll box and sample stickers. (¥880)

Six glittery acrylic keychains with chibi character pairings, each attached to a silver heart-shaped clasp.

Nakayoshi Deforme Glitter Acrylic Keyholder (6 designs): a glitter-finish acrylic keychain series (each sold separately) featuring chibi Junji Ito × Sanrio character pairings with heart-shaped clasp hardware. (¥880 each)

White mug printed with multiple chibi Junji Ito × Sanrio characters and colorful drip shapes, photographed on a wooden desk near a laptop.

Nakayoshi Deforme Mug: a white ceramic mug printed with the chibi lineup and colorful drip accents, styled as desk-friendly kitchenware merch. (¥1,650)


5) Yuru Touch (ゆるタッチ)

Section divider: black title card with handwritten-style ‘Junji Ito ♥ Sanrio characters’ and Japanese text ‘ゆるタッチ’ (Loose-touch style).

Japanese text “ゆるタッチ” = “Loose-touch style”

“Yuru touch” is a looser, casual line-art treatment (as opposed to the more detailed, finished illustration lanes above). Think designs that are intentionally drawn in a lighter, sketchier style, still within the Junji Ito × Sanrio branding.

Three round pocket mirrors with all-over doodle patterns in pink, blue, and gray color schemes.

Slightly Oversized Can Mirror (Yuru Touch, 3 designs): a larger “can-style” pocket mirror series featuring all-over loose-line illustrations in three colorways (pink, blue, and gray). (¥880 each)

Three clear file designs shown side-by-side with repeating doodle patterns in pink, blue, and gray.

Clear File 3-Pack (Yuru Touch): a three-piece clear file set featuring all-over pattern designs in pink, blue, and gray, using loose-line Junji Ito × Sanrio motifs. (¥1,100)

Four square lenticular keychains on ball chains in pink, blue, and gray tones, shown as small hanging tags with shifting designs.

Lenticular Key Holder (Yuru Touch, 4 designs): a lenticular keychain series (each sold separately) that shifts image as it tilts, featuring loose-touch art and Sanrio/Juji Ito crossover motifs. (¥1,045 each)

Two sticker-sheet sets laid out in grids of colorful squares, each square showing a different character or motif.

Lenticular Sticker Set (Yuru Touch, 2 sets): two lenticular sticker-sheet sets (each sold separately) arranged as colorful mini panels featuring Sanrio characters and loose-line Ito-themed elements. (¥1,320 each)

Three satin drawstring pouches in pink, blue, and gray with repeating doodle patterns.

Satin Drawstring Pouch (Yuru Touch, 3 designs): a satin kinchaku-style drawstring pouch series (each sold separately) in pink, blue, and gray all-over prints. (¥2,200 each)

Three zip pouches in pink, blue, and gray with repeating doodle prints and colored trim.

Satin Pouch (Yuru Touch, 3 designs): a zip pouch series (each sold separately) in pink, blue, and gray, featuring all-over loose-touch prints and contrasting piping. (¥2,420 each)

Three reusable tote bags standing upright in pink, blue, and gray, each covered in repeating doodle-style patterns.

Eco Bag (Yuru Touch, 3 designs): a reusable tote/eco-bag series (each sold separately) in pink, blue, and gray with all-over loose-touch prints. (¥2,750 each)

Three long face towels shown side-by-side with repeating patterns in pink, blue, and gray.

Face Towel (Yuru Touch, 3 designs): a face towel series (each sold separately) in three coordinating pattern colorways: pink, blue, and gray. (¥2,750 each)

Back view of a model wearing a pink long-sleeve shirt with a small lineup graphic and “Junji Ito × Sanrio Characters” text.

Long-Sleeve Shirt (Yuru Touch, Tomie × Sanrio Characters): a long-sleeve shirt featuring a small back graphic lineup in the loose-touch style, shown in a pink colorway. (¥7,150)

Back view of a model wearing a light blue long-sleeve shirt with a small character lineup graphic and collaboration text.

Long-Sleeve Shirt (Yuru Touch, Soichi × Sanrio Characters): a long-sleeve shirt featuring a small back graphic lineup in the loose-touch style, shown in a light blue colorway. (¥7,150)

Back view of a model wearing a gray long-sleeve shirt with a larger lineup of small character graphics and “Junji Ito × Sanrio Characters” text.

Long-Sleeve Shirt (Yuru Touch, [Yotsutsuji no Bishonen] × Sanrio Characters): a long-sleeve shirt featuring a larger back graphic lineup in the loose-touch style, shown in a gray colorway. (¥7,150)


Where to Find Exclusive Ito x Sanrio Merch

The Junji Ito × Sanrio collaboration is released as a traveling pop-up series inside PARCO, one of Japan’s most influential department store groups. Rather than a single flagship launch, the merch rotates through three major cities, each for a limited window.

  • Tokyo (Shibuya PARCO)
    December 5–28, 2025
    Shibuya PARCO 5F, POPUP Space “CORE”
    → This is the most internationally visible stop, located inside the same building known for Nintendo Tokyo, anime flagships, and high-profile art collaborations.

  • Osaka (Shinsaibashi PARCO)
    December 24, 2025 – January 12, 2026
    Shinsaibashi PARCO B1F, POPUP Space
    → Timed for peak holiday traffic, this stop extends the run into early 2026 and serves Kansai-area fans.

  • Fukuoka (Fukuoka PARCO)
    February 6–23, 2026
    Fukuoka PARCO Main Building 5F, PARCO FACTORY
    → A later stop that suggests sustained demand, bringing the collaboration to Kyushu after Tokyo and Osaka.


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